PITBULL's got a history that spans a few decades. It all kicked off back in 1986 when the brand's founder, Volker G. Albishausen, took a trip to California. He returned home totally inspired by the street culture and lifestyle. By 1989, he opened his first store in Frankfurt. In 1991, he made the move back to California, setting up the company in San Diego North County. That's when the brand became Pit Bull West Coast.